It's a well-known fact that Japanese women have long recognized the hair benefits of rice water.

They discovered that after handling rice in the fields all day, their hands became notably softer and smoother. Over time, the secret of rice's effectiveness for both the hair and skin has become widespread. Rice is now a common ingredient in various beauty products due to its numerous nutrients that can enhance hair and skin health. Rice water is rich in vitamins, antioxidants, amino acids, and minerals, which are essential for protein synthesis. This helps in strengthening and repairing the hair.

For centuries, people in China and Japan have used rice water for its positive impact on hair health.

Some of the acclaimed benefits of rice water is

• Strengthening the hair,
• Promoting hair growth,
• Preventing dandruff and scalp itching,
• Reducing frizz,
• Boosting hair elasticity, and defining curls.

Pureglory has introduced a premium shampoo and conditioner infused with rice water among its key ingredients. A unique formula has been developed that combines rice water with other beneficial components to ensure optimal hair care.

In addition to rice water, the shampoo contains

Soybean extract

Known for its anti-inflammatory and anti-aging properties.

Saccharomyces Ferment filtrate

Which improves hair texture and shine, strengthens hair, reduces breakage, and supports healthy hair growth. It also offers scalp-soothing properties and aids in combating dandruff.

In addition to rice water, the conditioner contains

Argan oil

Known for its ability to prevent skin aging and dryness while providing strength, softness, and shine to the hair. Rich in vitamin E, argan oil aids in preventing scarring, promoting healing, and soothing irritated skin. Its anti-inflammatory properties make it beneficial for acne-prone skin and conditions like psoriasis.

Soybean fermentation extract

Which is a source of essential minerals such as iron, zinc, and magnesium.

Coix lacryma-jobi ma-yuen

Offering soothing and moisturizing properties for healthy hair maintenance.

Psoriasis

Our conditioner has been clinically proven effective for psoriasis. Studies confirm that applying conditioner to psoriatic skin reduces itchiness and alleviates skin irritation.